If no. 2 pencils and dry erase markers ruled the world.

When you go analog, even if only temporarily, you might rediscover the doodler from high school and college was pretty productive too. 

analogtoolbag

Though there are many schools of thought on going analog vs. digital in today's marketplace. When getting my shins scraped and cutting my design chops, a wise man once reached in front of me, turned off my monitor, and threw color pencils and a pad at me. Though in the moment I thought my life line had been severed, my eyes were opened to what my process now can't do without.

Though I'm probably the most guilty of having 15+ tabs open at any given moment, I find that starting a design project plugged in, kills my creativity and ultimately makes for a longer more tedious process. I love the feeling of getting paper dirty and the freeing feeling of a dry erase board when I kick off a design project. 

Whether your building the next Mona Lisa, building a presentation for work, or crafting your daughters science fair project, the next time you are presented with an opportunity, ditch the smartphone, mouse, trackpad, or Wacom, and pickup the nearest no. 2 and a napkin. When you go analog, even if only temporarily, you might rediscover the doodler from high school and college was pretty productive too. 

Two of my favorite analog tools in the toolbag. Evernote & Moleskine

Community Branding Takes More Than Script.

Community Branding Takes More Than Script.

Like many of you, the topic of community branding has been topic over a few cups of coffee the past few weeks at Adventure. I have been scrolling through several threads and comments on social media sites this week, and feel there is something missing in the conversation. Also, I note that some of the conversation seems to be stemmed out of a misunderstanding of what actually took place in the weeks leading up to the unveiling....